{"id":6,"date":"2010-06-08T13:57:46","date_gmt":"2010-06-08T21:57:46","guid":{"rendered":"https:\/\/civicpaths.net\/groupblog\/?p=6"},"modified":"2010-06-08T13:58:48","modified_gmt":"2010-06-08T21:58:48","slug":"bpglobalpr-speaks-out","status":"publish","type":"post","link":"https:\/\/civicpaths.net\/groupblog\/2010\/06\/08\/bpglobalpr-speaks-out\/","title":{"rendered":"@BPGlobalPR Speaks Out"},"content":{"rendered":"<p><em>Note: On this blog, sometimes we&#8217;ll post more in-depth thinking, and sometimes we&#8217;ll just take note of relevant news, events, readings and such. This is the first of that second kind of post.<\/em><\/p>\n<p>Leroy Stick, a pseudonym for the twitterer behind <a href=\"http:\/\/twitter.com\/bpglobalpr\">@BPGlobalPR<\/a>, recently released a <a href=\"http:\/\/streetgiant.com\/2010\/06\/02\/leroy-stick-the-man-behind-bpglobalpr\/\">statement <\/a>and gave an <a href=\"http:\/\/adage.com\/adages\/post?article_id=144275\">interview<\/a>. With more than 140,000 followers, the biting and hilarious @BPGlobalPR has ten times the followers of official BP twitter feed, <a href=\"http:\/\/twitter.com\/bp_america\">@BP_America<\/a>. More after the jump.<!--more-->Stick, who takes his psuedonym from a dog that bullied his childhood neighborhood (&#8220;Leroy&#8221;) and the method used to stand up to him (&#8220;Stick&#8221;) writes, &#8220;The point of this story is that if someone is terrorizing your neighborhood, sometimes it\u00e2\u20ac\u2122s alright to grab a stick and take a swing.\u00c2\u00a0Social media, and in this particular case\u00c2\u00a0Twitter, has given average people like me the ability to use and invent all sorts of brand new sticks.&#8221;<\/p>\n<p>He tells AdAge that he does come up with all the tweets himself. &#8220;I have a group of hilarious writers pitching me hundreds of jokes a week. I still write a lot of them, but I&#8217;m also an editor in chief\/gatekeeper. I don&#8217;t think the @BPGlobalPR would have such a wide reach if I were doing all of this on my own. My dad actually wrote the joke about tuna coming pre-packaged in oil which made me very happy.&#8221;<\/p>\n<p>Stick says that in one week of selling <a href=\"http:\/\/streetgiant.com\/2010\/05\/24\/street-giant-bp-cares-tee\/\">BP Cares t-shirts,<\/a> they&#8217;ve raised and donated $10,000 to <a href=\"healthygulf.org\">healthygulf.org<\/a>. He says he&#8217;ll keep doing this as long as BP has a PR department.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Note: On this blog, sometimes we&#8217;ll post more in-depth thinking, and sometimes we&#8217;ll just take note of relevant news, events, readings and such. This is the first of that second kind of post. Leroy Stick, a pseudonym for the twitterer behind @BPGlobalPR, recently released a statement and gave an interview. With more than 140,000 followers, [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[3],"class_list":["post-6","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-links-readings-socialmedia-activism-oilspill-bp-twitter"],"_links":{"self":[{"href":"https:\/\/civicpaths.net\/groupblog\/wp-json\/wp\/v2\/posts\/6","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/civicpaths.net\/groupblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/civicpaths.net\/groupblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/civicpaths.net\/groupblog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/civicpaths.net\/groupblog\/wp-json\/wp\/v2\/comments?post=6"}],"version-history":[{"count":0,"href":"https:\/\/civicpaths.net\/groupblog\/wp-json\/wp\/v2\/posts\/6\/revisions"}],"wp:attachment":[{"href":"https:\/\/civicpaths.net\/groupblog\/wp-json\/wp\/v2\/media?parent=6"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/civicpaths.net\/groupblog\/wp-json\/wp\/v2\/categories?post=6"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/civicpaths.net\/groupblog\/wp-json\/wp\/v2\/tags?post=6"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}